Georgie Dent is a renowned Australian professional speaker, writer, and advocate, focusing on empowerment, leadership, and societal change. She wanted a website that would not only showcase her expertise and speaking services but also serve as a hub for her writing, media appearances, and thought leadership. The goal was to design a visually impactful, user-friendly site that would highlight Georgie’s credentials, make it easy for potential clients to book her for speaking engagements, and provide resources for audiences interested in her work.

OUTCOME & RESULTS

Since launching the website, Georgie Dent has seen significant improvements in client engagement, inquiries for speaking opportunities, and overall visibility as a thought leader. The streamlined booking system has made it easier for event organizers and clients to connect with Georgie, leading to more booked speaking engagements and media appearances.

The website’s well-organized portfolio and client testimonials have strengthened her credibility, while her blog and media content have helped to solidify her authority in the areas of leadership, empowerment, and societal change. Overall, the website has successfully enhanced Georgie Dent’s personal brand and online presence, providing a professional and compelling platform for her work as a speaker and advocate.

Georgie Dent

Design & Aesthetic

The design of Georgie Dent’s website is bold, modern, and professional, reflecting her dynamic personality and thought leadership. We opted for a clean, minimalist layout with a striking color palette of deep blues, whites, and vibrant accents to create a sense of professionalism and authority while maintaining warmth and accessibility. The typography is elegant and easy to read, with key information highlighted to create an inviting and easy-to-navigate experience.

The site uses large, high-quality images of Georgie at speaking events, in interviews, and engaging with audiences, bringing a personal touch that connects with visitors. The design is responsive, ensuring that the website looks great on all devices, from desktops to mobile phones, and delivers an excellent experience for users regardless of how they access the site.

FEATURES
  • Speaking Engagements: A dedicated section that outlines Georgie’s speaking topics, experience, and the types of events she participates in, from conferences to corporate training. This section includes sample speaking videos, client testimonials, and detailed descriptions of the most popular speaking topics, making it easy for event organizers to assess her suitability for their events.

  • Media & Writing Portfolio: A robust portfolio showcasing Georgie’s articles, interviews, podcasts, and other media appearances. This section includes links to her writing and publications, as well as videos of her media engagements, positioning Georgie as a well-rounded thought leader and expert.

TECHNOLOGY
  • Platform: Built on Squarespace, an easy-to-use platform that allowed for a beautiful, responsive, and content-rich website with integrated design flexibility. Squarespace’s built-in features were ideal for showcasing Georgie’s multimedia content and streamlining the booking process.
  • Design Tools: Custom Squarespace templates and design customization tools to tailor the site’s look to match Georgie’s personal branding and professional image.
  • SEO: Optimized for search engines using Squarespace’s built-in SEO features, helping the website rank well for keywords related to professional speaking and leadership topics.
  • Analytics: Google Analytics to track website traffic, engagement, and conversion metrics, helping Georgie understand her audience and optimize her website for better performance.
  • Social Media Integration: Links to Georgie’s social media profiles and the ability to share content directly from the site, increasing her online presence and engagement.

Work with me.

Start your new project